Vida Botanicals is a brand steeped in eco-conscious beliefs. Founder Keila creates limited-edition and limited-waste hand-dyed wearables and home accessories, created using home-grown turmeric and natural indigo. Purchases also help support Latinx artisans and 10% of proceeds are donated to local urban farms helping end food insecurity.
Keila was looking for a logo and packaging that felt aligned with her unique and luxurious offerings while also telling her brand story: “Conscious of you and the environment."
Much like the luxurious pieces Keila creates, turmeric takes patience and care to cultivate - something we wanted to highlight in the Vida Botanicals logo.
Product hang-tags and business cards feature a soft, hand-drawn turmeric plant printed on a richly textured cotton paper, while the thank you cards tell the Vida Botanicals story.